Related skills
growth marketing campaign management sql excel dashboards📋 Description
- Drive user acquisition and engagement for ETF, SIP, and Research Content
- Improve SIP registrations, active SIPs, and SIP continuation rates
- Grow ETF trading volume and AUM via targeted campaigns and education
- Collaborate with content/research teams to drive engagement and conversions
- Analyze investment patterns, cohorts, and funnels to optimize journeys
- Design lifecycle campaigns to convert one-time investors into long-term investors
🎯 Requirements
- 3-4 years in User Acquisition with SIP/ETF/mutual funds
- Strong analytical and problem-solving with structured thinking
- Experience in growth marketing, lifecycle or analytics roles
- Understanding of SIPs, ETFs, mutual funds, and retail investing journeys
- Analyze user behavior, funnels, and cohorts for growth
- Proficiency in Excel, SQL, dashboards; reporting tools preferred
🎁 Benefits
- Competitive compensation reflecting your contribution
- Impact Paytm's 500M+ users and 35M+ merchants
- Growth-focused, collaborative team culture
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