Growth Marketing Intern - Paid Social

Growth Marketing Intern - Paid Social

New York City, Part-time, Hybrid

ABOUT BARK

Here at BARK, we love dogs and their people. We’re looking to make all dogs happy throughout the entire world (we’re not kidding). Think Disney for dogs -- we make magic for dogs and their people through our products, events, and experiences. Our ambition level is high, the opportunity is huge, and our love for dogs is through the roof! We launched in 2011 with BarkBox, a monthly-themed subscription of all-natural treats and clever toys. Since then, we've shipped more than 70 million toys and treats to the dogs across the world and use all of that direct customer feedback to inform new initiatives and ways to make magic between dogs and their people. We’ve since expanded into other offerings as well, as we aim to become THE Dog Company for every family with a four-legged, belly-scratch-loving, interspecies family member.

THE TEAM 

The Growth team is responsible for scaling the organization through marketing and advertising.We are the engine that brings the company new customers in order to make ALL the dogs happy. Our team is close-knit - we like to have fun and joke around, and we're often found nerding out on consumer behavior. If you find the challenge of reaching new dog parents online (and elsewhere) fun, come join us! Also if you know a good dad joke or two, that's a plus.

WHO WE’RE SNIFFING FOR 

KEY DUTIES

Ad Campaign Management:

• Assist in building and managing Meta ad campaigns.
• Pull optimization reports and perform basic reporting for Meta ads.
• Create and manage Google ad campaigns, including demand generation and YouTube advertising.

Additional responsibilities could include:

Email Marketing:

• Support the coding and testing of email campaigns.

Affiliate Marketing:

• Conduct audits of affiliate promotions and take placement screenshots.
• Assist in managing affiliate outreach and communication.

Influencer Outreach and Management:

• Reach out to influencers for potential collaborations.
• Coordinate the sending of products to influencers, including requesting SKUs and updating contact information in VIP documents.

Content Creation:

• Assist in creating video and static content for advertising purposes.
• Provide support with Photoshop for various content needs.

SKILLS & QUALIFICATIONS 

• Currently pursuing a degree in Marketing, Communications, Business, or a related field.
• Basic understanding of digital marketing and advertising platforms.
• Familiarity with Meta and Google ad platforms is a plus.
• Basic knowledge of email marketing and coding (HTML/CSS) is beneficial.
• Proficient in Photoshop or other graphic design tools.
• Strong organizational skills and attention to detail.
• Excellent communication and interpersonal skills.
• Creative mindset with the ability to think outside the box.

***Please do not apply to this opportunity if you have 2+ years of relevant professional experience 

Schedule: This is a part-time internship, requiring a commitment of 20 hours per week in the office Tuesday - Thursday during normal office hours. Additional hours at home or in the office may be offered on an as-needed basis.  The internship will run for a duration of 3 months with the possibility of extension based on performance and business needs.

FOR CO/NJ/NY BASED APPLICANTS: 

• The hourly rate for this position is $20/hour 

**This compensation range is based on BARKs good faith estimate as of the date of this posting and may be modified in the future. Actual pay for this position will depend on a variety of variables including location, travel, internal equity, experience, education, skills and expertise.