Related skills
market research campaign management positioning product marketing messagingπ Description
- Develop the product marketing strategy for new products/features.
- Define GTM plans and pricing with product teams.
- Lead cross-functional campaigns and drive execution.
- Synthesize insights to craft briefs for marketing channels.
- Collaborate with hardware, design, product, and finance teams to impact results.
- Mentor junior teammates and establish best practices.
π― Requirements
- 8+ years in marketing with product marketing focus.
- Strong project management and cross-functional leadership.
- Strategic thinker capable of executing plans.
- Experience with hardware/connected products a plus.
- Partner with software teams to drive growth and adoption.
- Highly organized with excellent time management.
π Benefits
- Medical, dental and vision insurance
- Generous paid time off policy
- Short-term and long-term disability
- Mental health services access
- 401k, tuition reimbursement and student loan paydown
- Employee Stock Purchase Plan
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