Senior Specialist, Marketing

📋 Description

• Define campaign objectives aligned with business goals using metrics.
• Develop tactics: segmentation, value propositions, channels, timelines.
• Create tactical campaigns across experiences and workstreams.
• Plan and run A/B testing to optimize campaigns.
• Analyze results and share insights with cross-functional teams.
• Be SME on membership and Oscar products; drive metrics; ensure compliance.

🎯 Requirements

• Bachelor's degree or 4+ years commensurate experience
• 2+ years experience in B2B or channel marketing
• 1+ years experience working closely with cross functional teams (ie brand strategy, creative teams, marketing strategy, and/or CRM teams)
• 1+ years experience using data to inform decision making
• 1+ years experience managing partners and projects cross functionally with tight timelines
• Salesforce for B2B email automation (bonus)

🎁 Benefits

• Medical, dental, and vision benefits
• 11 paid holidays
• Paid sick time
• Paid parental leave
• 401(k) plan participation
• Unlimited vacation program and annual performance bonuses