Senior Manager of Marketing

Added
1 day ago
Type
Full time
Salary
Salary not provided

Related skills

gtm campaign management cross-functional collaboration budgeting media planning

📋 Description

  • Develop and execute marketing strategies to grow Magnolia Table Frozen Foods across channels.
  • Lead GTM activations for new product launches and national/regional retail partnerships.
  • Own strategic planning and budgeting to optimize resources, ROI/ROAS.
  • Oversee campaign creation and media execution with paid, owned, and earned channels.
  • Collaborate with F&B, R&D, eComm, Retail, Creative, Partnerships, and Ops for cohesive execution.

🎯 Requirements

  • Bachelor's degree in Marketing, Business, or related field.
  • Master's degree preferred.
  • 7+ years marketing exp; at least 3 in leadership.
  • Experience in CPG, food, or retail marketing; highly preferred.
  • Proficiency in Microsoft Office; HRIS and project tools preferred.
  • Data-driven marketing with KPI reporting and ROI focus.
  • Strong communication, collaboration, and strategic thinking.
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