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crm campaign management marketing automation data-driven account-based marketing📋 Description
- Develop, execute, and optimize data-driven multi-channel ABM campaigns to meet sales goals.
- Apply an experimentation mindset to ABM campaigns to drive, test, learn, and optimize.
- Collaborate with account partners and strategy leads to attract and close key accounts.
- Partner with content, field and digital marketers to build, execute and track integrated campaigns.
- Understand complex buying/selling processes involving multiple decision-makers.
- Oversee the timely execution of ABM plans.
🎯 Requirements
- 6+ years in marketing or customer-facing roles for enterprise software or cloud solutions.
- Strong experience building and executing integrated marketing programs, budgets, and reporting.
- Proven ability to build relationships and collaborate across stakeholders.
- Hands-on, collaborative, multi-tasker, creative, strategic thinker, and analytical across geographies.
- Strong project management skills and ability to manage multiple priorities with attention to detail.
- Bachelor’s degree required.
🎁 Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
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