Senior Integrated Marketing & Planning Lead

📋 Description

• Create and own the integrated marketing planning process across annual & quarterly horizons.
• Develop and align integrated plans with business goals, pipeline, and revenue impact.
• Define annual/quarterly plans; size creative needs, manage the budget, prioritize.
• Build the system for integrated campaigns across Marketing and Creative; establish workflows.
• Lead a high-performing Marketing & Creative Operations team; drive operational excellence.
• Facilitate planning forums, pipeline reviews, and cross-functional decision checkpoints.

🎯 Requirements

• 15+ years in integrated marketing, brand marketing, or marketing ops in B2B SaaS.
• AI-Native leaders who leverage technology to improve output and efficiency.
• Exceptional strategic thinking and operational rigor; translate strategy into actionable plans.
• Excellent written and verbal communication and collaboration skills.
• Skilled people leader who empowers teams yet dives into work to execute.
• Proven track record of leveraging AI to accelerate go-to-market.

🎁 Benefits

• Hybrid schedule: in-office 2-3 days/week at Denver/San Francisco/NYC.
• Offices in Denver, SF, New York City (Scottsdale for Symmetry roles).
• Equal opportunity employer with accommodations for disabilities.
• Fraudulent activity disclaimer and Applicant Privacy Notice policies.