Related skills
campaign management demand generation marketing analytics email marketing b2b marketing📋 Description
- Drive strategy for large-scale, multi-touch campaigns and events.
- Orchestrate persona-based and account-based programs to target accounts.
- Collaborate with Demand Gen, Product Marketing, Digital Marketing, CS to execute tactics.
- Cultivate customer-centric programs to drive adoption and expansion.
- Educate customers and maintain brand messaging consistency across channels.
- Analyze KPI data to refine strategies and maximize campaign impact.
🎯 Requirements
- 10+ years of marketing experience with customer campaigns and events.
- Experience in healthcare IT or SaaS products.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects with attention to detail.
- Willingness to travel ~15% for events.
- Experience leading cross-functional teams.
🎁 Benefits
- Fully company-paid medical, dental and vision coverage.
- Generous PTO for work-life balance.
- Paid parental leave for birth or adoption.
- 401(k) with company match.
- Hybrid or remote work options.
- Costco membership and commuter benefits.
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