Senior Field Marketing Manager - 3rd Party Events & Programs North America
Related skills
salesforce marketing automation webinars account-based marketing linkedin📋 Description
- Design and execute cross-industry campaigns incl. third-party events.
- Plan and host flagship Process Intelligence events to accelerate pipeline.
- Evaluate and select key cross-industry events; own end-to-end strategy.
- Collaborate with global digital marketing on campaigns via email and LinkedIn.
- Enable NAM sales, BDR and partner teams on campaigns and messaging.
- Lead demand gen reporting to meet targets and establish cadence.
🎯 Requirements
- 7+ years in B2B Demand Generation or Field Marketing
- Degree in marketing, communications, business, or related field
- Proven track record driving pipeline with sales, partners and customer success
- Knowledge of persona-centric demand generation, marketing automation, funnel
- Experience using influencer networks, partnerships, ABM, events, digital
- Experience with Marketing Automation and Salesforce
🎁 Benefits
- Pioneer Innovation: work with leading process mining tech.
- Accelerate Growth: clear career paths and mentorship.
- Excellent Benefits: PTO, hybrid options, RSUs, parental leave.
- Well-being: gym subsidies, counseling, well-being programs.
- Connect and Belong: inclusion and belonging programs.
- Make Meaningful Impact: be part of a values-driven company.
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