Shape Botanic Tonics' brand strategy across paid, owned, and earned channels.
Lead creative and agency partnerships; use data to optimize marketing impact.
Develop campaigns to drive awareness, trial, and velocity.
Create actionable creative briefs for promos and educational initiatives.
Maintain brand guidelines; ensure consistency across channels; monitor brand health.
Own reporting on marketing KPIs; drive data-informed testing.

🎯 Requirements

Undergraduate degree required; MBA highly preferred
6–10+ years in Brand Management, Marketing, or Growth (CPG preferred)
Proven track record of driving brand growth in high-growth or disruptive environments
Experience working with agencies and cross-functional teams
Strong ability to translate data into actionable insights

🎁 Benefits

Comprehensive Medical, Dental and Vision Plans
401k Match
Family Leave
PTO & Paid Holidays

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