Related skills
content marketing campaign management marketing analytics abm enterprise saasπ Description
- Own marketing strategy for Financial Services & Insurance (pos, messaging, GTM with Sales)
- Create and execute integrated programs (digital, content, events, partners) to generate pipeline
- Understand competitors, buyers, and AI adoption; translate into strategies
- Develop segment content (case studies, guides, thought leadership, enablement)
- Collaborate with product, sales, comms, design, and research to align with product goals
- Design and implement ABM campaigns for top strategic accounts
π― Requirements
- 7+ years in B2B marketing for enterprise tech or SaaS with financial services focus
- Proven track record delivering integrated programs that generate pipeline
- Understand decision dynamics, regulatory considerations, and evaluation processes
- Translate complex tech into compelling narratives for technical and business audiences
- Experience collaborating with enterprise sales to align strategy with deal-stage needs
- Comfortable with ambiguity; balance long-term planning with rapid execution
π Benefits
- Competitive benefits package
- Optional equity donation matching
- Generous vacation and parental leave
- Flexible working hours
- Collaborative office space
π Visa sponsorship
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