Data Analyst

Powering Performance Marketplaces in Digital Media

QuinStreet is a pioneer in powering decentralized onlinemarketplaces that match searchers and “research and compare” consumers with brands. We run these virtual- and private-label marketplaces in one of the nation’s largest media networks.

Our industry leading segmentation and AI-drivenmatching technologies help consumers find better solutions and brands faster.They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.

We believe in:

• The direct measurability of digital media.
• Performance marketing. (We pioneered it.)
• The advantages of technology.

We bring all this together to deliver truly great results for consumers and brands in the world’s biggest channel.

Job Category

In this role you will become an expert on optimal performance and strategy of digital marketing campaigns. You will work with fellow analysts to analyze, conjecture, and manage investigations, product fixes, and optimizations to increase our yield and support our relationships with Media Partners.

You will be required to develop a deep understanding of the related data sources and leverage them to inform business decisions. You will be required to develop a deep understanding of our analytical tools and the automation of business processes and decision-making. You will need to leverage diverse problem solving strategies and balance multiple simultaneous efforts in a dynamic and high velocity environment.

You will be expected to delve into business problems and analyze opportunities for growth. You will be a locus for understanding advantages, weaknesses, and deploying creative approaches to analytical problems; you will be expected to communicate these insights in an effective and timely manner, responding to the analytical needs of the business, and delivering actionable plans for improving our business.

Responsibilities

• Analyze user interaction and outcomes data to identify trends, opportunities, and insights that drive business results.
• Ensure that data used for analysis is accurately modeled to solve for a variety of business questions that can span multiple sources of information.
• Partner with senior analysts to design, size, prioritize and execute tests to measure impact of new strategies.
• Translate findings into clear and actionable outcomes for business decision making.
• Support ongoing campaign and portfolio analysis across multiple product types.
• Assist in improving data processes, accuracy, and accessibility across teams.

Requirements

• 3+ years of experience in a data or marketing analytics role.
• Bachelor’s degree in Statistics, Economics, Data Science, Mathematics, or a related field.
• Excellent attention to detail and ability to execute on parallel workstreams.
• Strong quantitative and problem-solving skills with an ability to interpret data clearly.
• Proficient in the use of SQL to access and summarize data through analytical queries.
• Familiarity with data visualization and reporting tools such as Tableau, Power BI, or Looker.Proficiency in Excel.
• Strong written and verbal communication skills; able to summarize technical findings for business audiences.
• Interest in financial services, insurance, or digital marketing analytics preferred.