Related skills
payments fintech analytics gtm saas๐ Description
- Define product positioning, messaging, and go-to-market strategy for EDC products.
- Work closely with product teams to translate features into merchant value propositions.
- Drive launches, campaigns, and adoption strategies for new features and products.
- Partner with sales and distribution teams to enable effective product storytelling.
- Use data and customer insights to refine messaging and improve conversion funnels.
- Conduct market research and competitive analysis to identify differentiation opportunities.
๐ฏ Requirements
- 4-5 years of experience in product marketing (fintech / SaaS / payments preferred).
- Strong ability to simplify complex products into clear, compelling narratives.
- Experience working with cross-functional teams (product, sales, analytics).
- Data-driven mindset with strong execution capability.
- Strong communication and stakeholder management skills.
๐ Benefits
- Collaborative program across businesses through technology.
- Improve revenue per use by increasing cross-sell opportunities.
- 360 feedback from peer teams on supporting their goals.
- Respect that is earned, not demanded, from peers and managers.
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