Performance Marketing Manager - INT

Added
4 days ago
Type
Full time
Salary
Salary not provided

Related skills

looker google ads meta tiktok cro

πŸ“‹ Description

  • Own and scale paid media across Google Ads, Meta, TikTok, and Apple Search Ads.
  • Manage budgets, forecasts, and pacing to maximize ROAS while hitting targets.
  • Develop and run A/B tests on creatives, landing pages, and audiences.
  • Analyze campaign performance with GA4, Looker, and dashboards; translate insights into actions.
  • Collaborate cross-functionally with product marketing, creative, web, and local teams.
  • Report on KPIs (CPA, LTV, ROAS, CR) and lead regular reviews with stakeholders.

🎯 Requirements

  • Channel expertise: Paid campaigns across Google Ads, Meta, TikTok, Apple Search Ads.
  • Data-driven: ROAS, CPA, LTV; GA4, Looker, Excel/Sheets.
  • Testing & optimization: A/B testing, funnel analysis, CRO.
  • Strategic thinking: Connect performance to broader goals and adjust strategy.
  • Collaboration & communication: Work cross-functionally with marketing, creative, web, analytics.
  • Creative judgment: Brief, evaluate, and iterate on ad creatives to improve performance.

🎁 Benefits

  • Rest & Time Off: 30 vacation days, holidays, personal day.
  • Food & Office Comfort: Daily breakfast and lunch, daycare, 4 office locations.
  • Health, Fitness & Mobility: Urban Sports Club, Fitbit Versa 3, Deutschland Ticket.
  • Full benefits list: https://go.amboss.com/the-amboss-prescription-de
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