Performance Marketing Manager

📋 Description

• Launch and manage emerging paid media channels for acquisition.
• Build testing roadmaps to validate channel fit and impact.
• Execute full-funnel tests from creative development, audience segmentation and bid strategy.
• Help formalize early stage channels into scalable playbooks for broader adoption.
• Own day-to-day execution and performance monitoring for early stage channels.
• Analyze spend efficiency, conversion rates, and LTV metrics to optimize CAC/ROAS.

🎯 Requirements

• 4–6 years of experience in performance marketing or digital media.
• Hands-on experience managing paid campaigns across self-serve platforms.
• Strong data analysis to drive campaign outcomes.
• Experience creating world-class creative that resonates across diverse cultures.
• Builder mentality; adept at end-to-end experimentation with measurement.
• Cross-functional collaboration with data, finance, product, and marketing.

🎁 Benefits

• Salary: $135,000–$165,000 per year; equity offered.
• Flexible time off and company holidays.
• Health, dental, and vision insurance options.
• Work from home support and home office setup allowance.
• Monthly cell phone and internet allowance.
• Parental leave and family planning benefits.