Growth Analyst - Deputy Manager - Travel

About Us:Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of

About the team: Paytm Travel has revolutionized the travel industry - intending to empower millions of travelers who choose us as their preferred travel partner. Being one of the largest travel platforms in the country, we aim to not only ensure seamless, instant booking, but also a delightful journey. We strive to enrich the customer experience by making every transaction transparent, honest and hassle-free. To stay ahead of the curve, we are working aggressively towards our ambition to make travel affordable for all. With this customer centricity at our core, we strive to make Paytm Travel synonymous with trustworthy travel partners.

Requirements:

You are a dynamic problem solver, driven by a passion for data and the compelling narratives it reveals. Constantly challenging the status quo, you possess a keen ability to understand and navigate its complexities.

1) Understanding of Data-analysis languages like R/Python in core Statistical Concepts is expected.

2) Support the development, execution and optimization of growth campaigns across various channels to enhance user acquisition, engagement and retention.

3) Familiar with CRM platforms like Clevertap/Mo-engage.Familiarity with Digital marketing channels and metrics.

4) Develop and implement sophisticated customer segmentation strategies to personalize marketing efforts, enhance targeting accuracy, and drive impactful engagement.

5) Ability to work collaboratively with cross-functional teams like Marketing, Business, Finance, Product, Tech to ensure alignment and drive growth initiatives.

Qualifications

1) 3-5