Senior Director, Corporate Marketing

Netradyne

harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.

POSITION SUMMARY:

Netradyne is redefining fleet safety through AI-powered video telematics. Our technology empowers commercial fleets to operate smarter, safer, and more efficiently with advanced computer vision and real-time analytics.

As we enter a period of hyper-growth, we’re seeking a strategic and creative Senior Director of Corporate Marketing to elevate Netradyne’s brand, reputation, and thought leadership globally. This leader will blend storytelling, strategy, and operational excellence to inspire customers, strengthen market trust, and drive measurable business impact.

The Senior Director will build and scale Netradyne’s corporate marketing engine—covering brand, visual identity, PR, analyst relations, communications, creative, content, and customer advocacy.

This role will define how Netradyne shows up in the market—translating complex AI innovation into human-centered stories that amplify awareness, trust, and category leadership. Partnering closely with Product and Growth Marketing, Sales, and Customer Success, this leader will ensure brand, demand, and product storytelling work in concert to accelerate pipeline and growth.

ESSENTIAL FUNCTIONS:

Strategic Leadership

• Develop and execute the corporate marketing strategy to scale brand reputation and market influence.
• Lead, mentor, and grow a high-performing in-house and agency team.
• Align brand and communications programs with business objectives and revenue targets.
• Partner cross-functionally to deliver a unified go-to-market presence across every customer and market touchpoint.

Brand, Positioning & Creative

• Define and evolve Netradyne’s brand identity, narrative, and visual system to deepen emotional connection and market differentiation.
• Drive integrated, high-impact campaigns that reinforce Netradyne’s mission and category leadership in AI-powered fleet intelligence.
• Partner across marketing to ensure consistent creative excellence and message alignment across all channels.

Content & Storytelling

• Build a world-class content organization producing compelling multimedia stories—videos, case studies, blogs, white papers, executive messaging, and customer success features.
• Translate AI and technical innovation into human-centered, value-driven narratives.
• Lead thought-leadership initiatives (blogs, podcasts, webinars, and executive POVs) that position Netradyne as a leading voice in fleet safety and AI.

PR, Analyst Relations & Executive Communications

• Lead global PR and media relations to elevate Netradyne’s visibility and credibility.
• Build strong analyst relationships and secure inclusion in influential industry reports.
• Support executive communications and media preparation for key events, panels, and interviews.
• Ensure cohesive, transparent internal and external messaging.

Customer Advocacy & Social Engagement

• Lead customer advocacy and NPS initiatives to spotlight customer success and innovation.
• Develop robust reference and case-study programs that power sales enablement and pipeline acceleration.
• Oversee social media strategy and community engagement to boost brand visibility and executive presence.

Marketing Operations & Measurement

• Define success metrics for brand awareness, share of voice, reputation, NPS, and pipeline influence.
• Deliver clear executive reporting connecting marketing outcomes to business growth.
• Continuously optimize programs through data insights and market feedback.

QUALIFICATIONS:

• 10–15 years of progressive B2B marketing experience, with 5+ years leading corporate marketing, brand, or communications functions.
• Proven success driving AR/PR, brand, and communications strategy for a high-growth SaaS or AI-driven technology company (Series C–D or later).
• Expertise crafting integrated marketing programs that resonate with investors, customers, and industry analysts
• Demonstrated ability to build, scale, and mentor high-performing teams and manage agencies and partners.
• Exceptional storytelling, writing, and executive communication skills with a track record of elevating executive visibility.
• Strong analytical mindset with proven ability to connect brand and communications programs to measurable business outcomes.
• Experience leading integrated campaigns across digital, content, events, and media channels.

Preferred Experience:

• Background in fleet management, transportation, IoT, or safety technology.
• Deep experience in thought-leadership and analyst relations programs that shape market perception.
• Familiarity with scaling in growth-stage and post-IPO environments

EDUCATION:

• Bachelor's Degree in Marketing or related field highly desired

**This position is a hybrid model and needs to report to our San Diego OR San Francisco office 3x per week**

Compensation Package_Perks of being a Netradyne employee:

• Annual Salary: $160,000 - $215,000 + eligibility for yearly bonus
• Company equity
• Company Paid Health Care, Dental, and Vision Coverage for you and most of your dependents
• Generous PTO and Sick Leave
• 401(K) with generous company match
• Disability, Life Insurance and Ancillary Benefits
• And much more!