Related skills
data science retail experimentation kpis cross-channel📋 Description
- Develop measurement strategies and frameworks to evaluate Tesco Media’s brand and performance propositions, omnichannel and full-funnel campaigns.
- Develop channel-specific and cross-channel measurement strategies for Store, Onsite, Social, CTV, Programmatic, etc.
- Partner with Product and Data Science on methodology design, experimentation, and pilot development.
- Validate KPIs and success metrics aligned to Brand and Performance Propositions, taking account of channel dynamics.
- Work with Data Science to shape reporting approaches, templates, and automation plans.
- Support Proposition go-to-market strategies with clear measurement narratives and test-and-learn plans.
🎯 Requirements
- Bachelor's degree in an analytical field or equivalent experience.
- Strong brand and performance measurement experience.
- Excellent stakeholder management with internal teams, clients, agencies.
- Proven ability to use data and analytics to drive decisions.
- Experience in retail, eCommerce, FMCG, or retail media/advertising.
- Proficiency with data manipulation tools and statistical techniques.
🎁 Benefits
- Comprehensive rewards package.
- Flexible working hours and birthday off.
- Investment in cutting-edge technology.
- Inclusive culture with diverse networks.
- Nimble, small-business feel with freedom to learn.
Meet JobCopilot: Your Personal AI Job Hunter
Automatically Apply to Data Jobs. Just set your
preferences and Job Copilot will do the rest — finding, filtering, and applying while you focus on what matters.
Help us maintain the quality of jobs posted on Empllo!
Is this position not a remote job?
Let us know!