Manager, Integrated Marketing

📋 Description

• Develop and lead strategic, multi-platform marketing solutions that drive revenue across AccuWeather’s ecosystem, with a strong emphasis on digital and video.
• Partner closely with sales to understand client goals and identify relevant, creative opportunities.
• Develop high-quality marketing materials including pitch decks, one-sheets, toolkits, and thought leadership content.
• Translate audience data, behavioral insights, and marketplace trends into compelling narratives that resonate with advertisers.
• Collaborate cross-functionally to bring ideas to life: Work with product and editorial teams to create new revenue-generating ad experiences and content opportunities.
• Partner with research, data science, and BI teams to transform insights into persuasive sales materials.

🎯 Requirements

• Bachelor’s degree in marketing or related field.
• 3+ years of experience in integrated marketing, media, digital advertising, or agency environments.
• Strong storytelling ability with experience developing persuasive proposals and sales materials.
• A strategic mindset with the ability to translate data and insights into actionable marketing ideas.
• Excellent communication and presentation skills.
• Highly organized with strong attention to detail and the ability to manage multiple priorities.

🎁 Benefits

• Work on campaigns spanning multiple categories, offering variety and exposure.
• Use data and insights that reflect real-world behavior to connect brands with people in timely ways.
• Collaborate with a cross-functional team in a dynamic and growing advertising business.
• See your ideas come to life and make a meaningful impact for both clients and the business.