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5 days ago
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Full time
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cms analytics campaign management b2c marketing lead generationπ Description
- Lead annual NA marketing strategy for US B2B/B2C and Canada B2C.
- Develop and execute B2B demand generation to grow pipeline.
- Lead B2C full-funnel campaigns; align with US Sales ICPs.
- Plan and execute partner marketing campaigns with approvals and post-analysis.
- Own regional campaigns and content across paid, owned, earned channels.
- Build B2B sales enablement materials.
π― Requirements
- 8-10 years experience marketing, campaign management, or growth roles
- Proven B2B/B2C marketing, including lead gen, acquisition, retention
- Strategic and hands-on execution from planning to implementation
- Strong communicator and presenter to internal teams and executives
- Collaborates with Sales, Product, and Partner teams to align marketing
- CMS platforms and Microsoft Word, PowerPoint, Excel proficiency
π Benefits
- A global business with strong momentum in North America.
- High-impact role shaping NA marketing; collaborative culture.
- Work across B2B, B2C, partnerships, and product GTM.
- Competitive compensation.
- Health, dental, vision, 401k matching.
- Prezzeeversary Leave β extra day per year.
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