Added
less than a minute ago
Type
Full time
Salary
Salary not provided

Related skills

growth marketing data analytics campaign management lifecycle marketing segmentation

πŸ“‹ Description

  • Together with Marketing Strategy Lead execute regional growth campaigns to meet KPIs.
  • Drive growth promotions across CIS/CEE incl. Balkans targeting stickiness and ecosystem usage.
  • Establish marketing best practices with segmentation and A/B testing; report metrics.
  • Develop strategies to maximize long-term client value via segmentation and automated journeys.
  • Map user journey and boost funnel conversion focusing on KYC-Deposit-Trades.
  • Monitor campaigns using data analysis and user feedback to improve efficiency and UX.

🎯 Requirements

  • 3-5+ years of experience in Growth/Digital/Marketing departments;
  • Data-oriented mindset with actionable insights and analytics on user behavior and retention.
  • Execution-oriented professional with drive and scrappiness to get it done.
  • Experience launching large-scale and targeted campaigns across the funnel or product optimization;
  • Experience in user segmentation, lifecycle management, and A/B testing;
  • Strong interest in crypto/blockchain; crypto enthusiast a plus.

🎁 Benefits

  • Shape the future with the world’s leading blockchain ecosystem
  • Collaborate with world-class talent in a flat, user-centric org
  • Tackle fast-paced projects with autonomy in an innovative environment
  • Thrive in a results-driven workplace with growth opportunities
  • Competitive salary and company benefits
  • Work-from-home arrangement (varies by team)
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