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gtm campaign management product marketing saas b2b📋 Description
- Lead GTM motions from discovery to post-launch optimization.
- Own GTM strategy, docs, launch plans, and performance metrics.
- Ground campaigns in customer insights, competitive context, and messaging.
- Partner with Product, Rev Ops, and Sales to define ICP and adoption.
- Build content strategy across formats; manage creative requests.
- Manage GTM projects with cross-functional teams and post-launch reviews.
🎯 Requirements
- 3+ years in GTM, campaign marketing, product marketing, or lifecycle.
- Proven ownership of end-to-end GTM motions.
- Strong strategic thinking with hands-on execution.
- Excellent project management for cross-functional initiatives.
- Data-driven with comfort using metrics to guide decisions.
- SaaS or B2B experience; familiarity with Gong, SparkToro, ClickUp is nice.
🎁 Benefits
- Dynamic, rapidly growing company.
- Medical, Dental, & Vision Insurance (full-time).
- Competitive & Fair Pay.
- Maternity & paternity leave (full-time).
- Short & long-term disability.
- Centrally located open office in Sugar House.
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