Field Marketing Manager - Integrated Campaigns

📋 Description

• Execute end-to-end integrated marketing campaigns from brief to launch and post-analysis.
• Drive campaign-sourced and campaign-influenced pipeline with Sales.
• Collaborate with Content, Product Marketing, Field Marketing, Partner Marketing, and Sales on integrated campaigns.
• Activate campaigns across channels: email, digital, events, mail, social, and in-person.
• Create campaign-aligned sales enablement materials and support activation.
• Track and report campaign performance metrics using Salesforce and marketing automation tools.

🎯 Requirements

• 4–6 years in B2B campaign marketing, field marketing, or demand gen in SaaS or HR tech.
• Proven experience executing integrated campaigns as an individual contributor.
• Demonstrated experience tracking campaign performance and pipeline impact.
• Strong collaboration with Sales and cross-functional marketing teams.
• Hands-on experience with Salesforce and marketing automation platforms (e.g., HubSpot).
• Strong project management, organization, and execution skills.

🎁 Benefits

• This role can be performed 100% remote anywhere in Canada.
• Equal opportunity employer with a commitment to diversity.