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marketing operations campaign management demand generation b2b abm📋 Description
- Plan, build, and optimize customer campaigns to generate expansion pipeline.
- Use account-based methodologies as core foundation for all campaign activities.
- Create full-funnel, multi-channel campaign plans aligned to buyer needs.
- Partner with sales to identify target accounts and coordinate outreach.
- Work with Revenue Operations to refine repeatable GTM processes.
- Interlock with Sales and Rev Ops to collect feedback and optimize.
- Drive cross-functional collaboration across marketing teams for seamless execution.
🎯 Requirements
- 8+ years in B2B marketing and ABM.
- Translate strategic goals into executable marketing programs.
- Deep B2B demand gen and ABM frameworks.
- Lead through influence across cross-functional stakeholders.
- Partner with Sales, Product Marketing, and Revenue Operations.
- Excellent communication and stakeholder management skills.
- Experience in B2B SaaS or high-growth tech environments.
🎁 Benefits
- RSUs and health, vision, dental, and mental health benefits.
- Transparent compensation ranges by geographic zones.
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