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campaign management demand generation cybersecurity saas b2b📋 Description
- Lead strategy and execution of global campaigns to generate leads and pipeline.
- Collaborate with Product, Field, Partner, Communications, and other teams.
- Design buyer-centric, multi-touch programs guiding prospects through lifecycle.
- Coordinate assets with internal and external contributors for global alignment.
- Analyze performance with dashboards to drive ongoing optimization.
- Provide updates on strategy, tactics, goals, and results.
🎯 Requirements
- BA/BS in marketing or related field.
- 3-5 years in marketing campaigns, digital marketing, or integrated marketing.
- Experience with international teams and cross-region collaboration.
- B2B experience preferred; cybersecurity, cloud/SaaS, or IT a plus.
- Analytical mindset with SiriusDecisions Waterfall familiarity.
- Excellent writing for landing pages, emails, and ad copy.
- Highly collaborative, with ownership and accountability.
🎁 Benefits
- Equity awards and comprehensive benefits package (medical, dental, vision).
- 401(k) with company match.
- Life, disability, and travel insurance; EAP.
- Five days of volunteer time off (VTO).
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