Related skills
analytics campaign management ecommerce cross-functional influencer marketing📋 Description
- Identify and onboard emerging/celebrity brands; lead launches.
- Own end-to-end GTM strategy and launch roadmaps.
- Develop cross-functional campaigns with Marketing and Creative.
- Manage partnerships from onboarding to post-launch optimization.
- Create launch moments via PR and influencer activations.
- Build launch pages and optimized merchandising experiences.
🎯 Requirements
- Proven experience launching brands or products, esp. emerging/celebrity-backed.
- Strong GTM strategy and brand incubation in ecommerce/retail.
- Excellent project management and cross-functional leadership.
- Analytical mindset; track and optimize launch/performance.
- Strong storytelling and understanding of cultural/consumer trends.
- Bachelor's in Marketing/Business/Communications; 7+ years in brand partnerships.
🎁 Benefits
- Medical, dental, vision, and basic life insurance; 401(k) plan.
- Paid time off and holidays.
- Eligible for RSUs and annual bonuses.
- Benefits vary by country; international teammates may have options.
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