Related skills
campaign management the trade desk amazon dsp display & video 360 yahoo๐ Description
- Support client media plan development; translate briefs into channel strategies.
- Lead or support campaign builds, trafficking, QA, and pacing.
- Review campaigns to refine planning; liaise with Trading teams.
- Develop cross-channel insights and post-campaign reporting.
- Define KPIs and attribution; translate results into investment recommendations.
- Collaborate with strategy, creative, trading and media teams.
๐ฏ Requirements
- 4+ years on programmatic platforms: DV360, The Trade Desk, Amazon DSP, Yahoo.
- Proficient in media trafficking, platform mgmt, tagging, and pacing optimization.
- Deep understanding of publishers, trends, and media landscape.
- Manage daily pacing; adjust strategies; retrospective analysis.
- Strong relationship-building with clients and teams; clear communicator.
- Interpret platform data; generate insights; produce clear campaign reports.
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