Related skills
crm campaign management saas digital marketing marketing automation📋 Description
- Develop regional market-entry and ABM plan to drive leads and pipeline.
- Act as primary marketing liaison to Sales; align goals and feedback.
- Build market-entry strategy from marketing strategy, budget, and capabilities.
- Own the regional marketing plan with Sales; ensure alignment.
- Plan and execute field marketing activities (events, webinars, campaigns).
- Monitor campaign performance and extract insights to improve future efforts.
🎯 Requirements
- Bachelor’s degree required.
- 3–5 years in B2B field marketing (SaaS or data analytics).
- Proven track record building regional, multi-channel plans within budget.
- Proficient with marketing automation platforms and CRM systems.
- Strong project management and stakeholder coordination.
- Excellent written and verbal communication.
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