Web Marketing Manager

Added
1 hour ago
Type
Full time
Salary
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πŸ“‹ Description

  • Own and optimize high-impact web surfaces (Homepage, Nav, Demo) to boost conversions.
  • Own and optimize Website Chat as a growth channel.
  • Run a structured experimentation program: identify opportunities, brief tests, analyze results.
  • Translate web data into insights to improve funnel UX; partner with Web Design.
  • Work in Webflow to ship updates quickly; coordinate with the web dev for complex experiences.
  • Write BRDs for web initiatives to align goals, milestones, and metrics; partner on GTM.

🎯 Requirements

  • Experience optimizing web experiences to boost trials, demos, and ARR.
  • Strong CRO and experimentation experience, including designing and analyzing A/B tests.
  • Hands-on CMS experience with Webflow or similar; able to make changes directly.
  • Strong UX principles; identify friction and improve it.
  • Excellent cross-functional collaboration with Marketing, Product, Analytics, and Brand.
  • Proficiency in GA4 and translating data into actionable insights.

🎁 Benefits

  • 100% employer-paid medical insurance
  • Generous PTO, sick time, parental leave, holidays
  • RSU stock grants
  • Professional development and training opportunities
  • Company virtual happy hours, team-building activities
  • Monthly cell phone stipend
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