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growth marketing analytics demand generation saas marketing automationπ Description
- Define and execute the marketing strategy to drive 100% YoY growth.
- Drive pipeline growth across inbound, outbound, ABM, paid media, events, partnerships.
- Own funnel end-to-end from first touch to revenue impact.
- Own product positioning and messaging to differentiate Silktide.
- Enable Sales with collateral and campaign alignment; align with Sales/Ops.
- Build a data-driven marketing culture; track CAC, LTV, ROI, conversion.
π― Requirements
- Fluent in English; authorized to work in the United States.
- 5+ years of senior B2B marketing experience, ideally SaaS.
- Personally executed demand generation and growth programs.
- Comfortable writing, launching, testing, and iterating yourself.
- Highly data-driven and confident owning performance metrics.
- Thrive in fast-growing, imperfect environments; lead through action.
π Benefits
- A shiny new MacBook.
- Health, Dental, and Vision insurance + Wellness Allowance.
- Company Sponsored 401(k) Retirement Plan.
- 20 days paid vacation plus public holidays, increasing with tenure.
- Casual Dress Code, Flexible Schedule, Weekly Paid Lunches, Monthly Company Outings.
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