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crm analytics abm roi b2b2c📋 Description
- Lead ABM and B2B2C marketing strategy and execution.
- Architect a Marketing-as-a-Service model for enterprise clients.
- Develop scalable frameworks to communicate program value.
- Own financial and operational performance of ABM initiatives.
- Partner with Sales, Client Success, Product, and Ops to align marketing.
- Report KPIs and ROI to leadership.
🎯 Requirements
- Bachelor's in Marketing, Business; MBA preferred.
- 12+ years of marketing leadership in ABM and B2B2C.
- Scale marketing with enterprise clients; ROI-focused.
- Cross-functional leadership with Sales, Product, Analytics.
- Data-driven decision making with measurable ROI.
- Executive presence and storytelling to C-suite.
🎁 Benefits
- Life at Agero: inclusive culture and growth.
- Health, dental, vision, disability, life, and mental health benefits.
- 401(k) with company match and tuition assistance.
- Flexible time off, sick leave, and ten holidays.
- Parental planning benefits and family support.
- Bonus/incentive programs.
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