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growth strategy analytics gtm budgetingπ Description
- Own end-to-end go-to-market strategy and performance across UCANZ
- Drive subscriber growth, engagement, retention, and revenue
- Define regional priorities, market strategies, and investment plans
- Translate global priorities into regional strategies with measurable outcomes
- Align senior leaders across functions to drive regional growth
- Lead cross-functional initiatives across Product, Content, Analytics, Operations, and Commercial
π― Requirements
- 15+ years executive leadership in growth/go-to-market for subscription media
- Proven success scaling growth across large, complex regions
- Deep understanding of UCANZ media and direct-to-consumer models
- Experience developing regional growth strategies including prioritization and investment planning
- Track record leading cross-functional initiatives across Product, Marketing, Content, Analytics, and Ops
- Significant experience managing budgets, forecasting, metrics, and optimizing investments
π Benefits
- Great compensation package including salary plus performance bonus
- Flexible time off policies
- Generous medical, dental, vision, STD, LTD, and life insurance
- Health Savings Account (HSA) program
- Health care and dependent care FSA
- 401(k) plan with employer match
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