Vice President of Product Marketing

📋 Description

• Lead product marketing strategy; define positioning and messaging for enterprise SaaS.
• Collaborate with Product, Sales, and CS to drive launches across the lifecycle.
• Build and execute GTM plans for new products and features; align with revenue goals.
• Create content and messaging assets; gather insights to validate positioning.
• Lead VOC, competitive, and market research to shape strategy.
• Develop enablement programs and tools to boost pipeline and engagement.
• Oversee creation of case studies, whitepapers, and presentations.
• Define and track KPIs to link activities to pipeline and revenue.
• Build and mentor a growing product marketing team.

🎯 Requirements

• 15+ years in B2B SaaS marketing, incl. 5+ years in senior product marketing.
• Proven GTM track record delivering growth in enterprise software; expert in positioning.
• Strong cross-functional partnership with Product, Sales, CS; experience scaling teams.
• Balance strategic vision with hands-on execution; exec and sales content.
• Data-driven mindset using analytics, win/loss, and pipeline metrics.
• Strong communication and storytelling to translate tech into clear narratives.
• Experience with AI or conversational AI; familiarity with AI positioning and governance.

🎁 Benefits

• Flexible, remote-friendly work environment.
• Competitive compensation.
• Diversity, equity, inclusion culture.
• Global, growing company with opportunities.
• Values-driven culture focused on collaboration and innovation.