Related skills
google ads youtube abm linkedin ads meta ads📋 Description
- Paid acquisition: high-velocity marketing across Meta/Google/LinkedIn/YouTube; 30-50 creatives.
- Organic search & programmatic SEO: build content and landing pages for long-tail demand across three brands.
- LLM optimization: own AI-generated answers; content, citations, authority strategies.
- Growth loops & experimentation: identify compounding acquisition mechanisms; structured funnel tests.
- ABM & enterprise: partner with sales on account-based motions for large attractions.
- Growth metrics & team: own CAC, LTV, payback; hire and lead a small growth team.
🎯 Requirements
- 7–12 years in growth, demand generation, or performance marketing at B2B SaaS.
- Proven track record of growth loops and compounding organic engines.
- Hands-on programmatic SEO: templated pages, content structure.
- LLM optimization: experience with AI-generated answers and experiments.
- High-creative-velocity paid social: 30–50 creatives, rapid iteration.
- Direct, clear executive communication and collaboration with sales.
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