Related skills
fintech gtm product marketing saas b2b marketingπ Description
- Define and execute vertical marketing for the Public Sector GTM Pod.
- Develop ICPs, value props, use cases, and pod positioning.
- Partner with Product, Data Science, and Revenue Marketing for data-driven narratives.
- Translate AI-driven capabilities into industry messaging for buyers and tech audiences.
- Deliver field-ready enablement to accelerate deals (decks, playbooks, ROI tools).
- Build campaigns with GTM leaders to generate pipeline and multi-channel awareness.
π― Requirements
- 6β8 years of B2B marketing experience.
- Experience in product/vertical marketing in high-growth SaaS.
- Background in fintech, identity, fraud, or related fields.
- Proven pipeline and revenue impact from vertical marketing.
- Ability to translate AI/data tech into clear industry narratives.
- Experience collaborating with sales and cross-functional stakeholders.
π Benefits
- Equal opportunity employer; diversity valued.
- Accommodations available on request.
- Inclusive, supportive workplace culture.
Meet JobCopilot: Your Personal AI Job Hunter
Automatically Apply to Marketing Jobs. Just set your
preferences and Job Copilot will do the rest β finding, filtering, and applying while you focus on what matters.
Help us maintain the quality of jobs posted on Empllo!
Is this position not a remote job?
Let us know!