Senior Strategist

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

VaynerMedia is a contemporary global creative and media agency with expertise in driving relevance for clients and delivering impactful business results. The independently owned company was founded in 2009 by Gary Vaynerchuk and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards, and The Webby Awards. It is part of the VaynerX family of companies.

Culture is our key, and empathy is how we build it. VaynerMediaAPAC is strong, with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative, and strategic solutions to the one advantage that stands the test of time — PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly 300+ strong, servicing a diverse client base across the region.

WHO YOU ARE

You’re a strategic thinker with a deep understanding of digital culture, audience behavior, and brand storytelling. You have a knack for uncovering insights, translating data into compelling strategies, and helping brands find their voice in an ever-evolving media landscape. You thrive on problem-solving, collaboration, and turning ideas into real-world impact.

THE TASK AT HAND

• Strategic Development: Build insight-driven, social-first brand and content strategies that drive business impact.
• Audience & Trend Analysis: Identify key audience behaviors, cultural trends, and emerging opportunities to inform creative direction.
• Creative & Media Integration: Work closely with creative and media teams to develop cohesive, platform-native campaigns.
• Consumer Journey Mapping: Develop customer personas and journey frameworks to optimize brand engagement across channels.
• Data-Driven Insights: Leverage data, analytics, and research to refine strategies and measure effectiveness.
• Client & Stakeholder Collaboration: Serve as a key strategic partner, presenting insights and recommendations with confidence.
• Thought Leadership: Stay ahead of industry trends, sharing perspectives on best practices, new technologies, and innovative approaches.

WHAT YOU NEED TO BRING

• 5+ years of experience in strategy, planning, or brand marketing, preferably in an agency or digital-first environment.
• Strong understanding of digital platforms, content ecosystems, and consumer engagement strategies.
• Ability to synthesize research, data, and cultural insights into actionable recommendations.
• Experience working on integrated marketing campaigns across social, digital, and traditional channels.
• Excellent storytelling and presentation skills, with the ability to influence stakeholders at all levels.
• Strong problem-solving skills and ability to thrive in a fast-paced, dynamic environment.
• Experience with social listening, audience research, and performance analytics tools (e.g., Brandwatch, Sprinklr, Google Analytics).

If you're passionate about shaping culture, driving brand relevance, and crafting impactful strategies, we’d love to hear from you!