User Lifecycle Specialist

Added
less than a minute ago
Type
Full time
Salary
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Related skills

looker figma tableau asana canva

πŸ“‹ Description

  • Engage and retain subscribers across US and Canada.
  • Develop content guiding user journeys and family adds.
  • Identify top users to launch ambassador programs.
  • Create and scale lifecycle campaigns across email, in-app, push and SMS.
  • Collaborate with local/global teams to align campaigns.
  • Use analytics to measure impact and improve performance.

🎯 Requirements

  • Bachelor's degree in Marketing, Business, Analytics, or related field.
  • 3+ years experience in B2C marketing, CRM, or customer lifecycle management.
  • Proven multi-channel CRM execution (email, SMS, in-app, push).
  • Analytical with a data-driven approach; Tableau/Looker a plus.
  • Hands-on CRM experience with Braze or equivalent, lifecycle marketing tools.
  • Strong project management with Asana proficiency.

🎁 Benefits

  • Hybrid and remote options with flexible schedule.
  • Home office setup reimbursement and monthly work allowance.
  • Health, dental, vision, telehealth, and Employee Assistance Program.
  • Minimum 25 days PTO per year plus tenure-based extra days.
  • Paid parental leave up to 12 weeks; 18 weeks for birth parents.
  • Career growth resources and development opportunities.
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