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1 day ago
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performance marketing cross-functional collaboration budgeting media buying creative testingπ Description
- Direct campaigns across multiple media sources, optimize ROAS and quality.
- Own creative testing infra across mobile video, CTV, playables.
- Lead new media channel exploration with cross-functional support.
- Collaborate with finance to budget innovation and experimentation.
- Report updates and insights to the UA Director and stakeholders.
- Build strategic relationships with new media partners.
π― Requirements
- 5+ years in performance/growth marketing with Mobile UA.
- Strong knowledge of mobile UA landscape and best practices.
- Proven track record meeting/exceeding performance goals.
- Creative, collaborative, analytical, growth-minded.
- Data-driven decisions based on performance insights.
- 1-2 years in people management/mentorship a plus.
π Benefits
- Hybrid in Canada: Toronto and Montreal offices.
- In-office 2 days/week model.
- Perks: team lunches, game nights, events.
- Culture: data-driven, growth-focused.
- Lead UA initiatives with cross-functional collaboration.
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