Related skills
google ads youtube display demand gen applovin📋 Description
- Lead high-volume creative testing; influence direction based on performance.
- Run and scale high-budget Google Ads campaigns (7 figures) for Demand Gen, GDA, YouTube.
- Own and monitor performance KPIs in Google Ads and BI tools; turn data into actions.
- Monitor industry and competitive trends; translate insights into testing opportunities.
- Stay ahead of platform/auction dynamics; collaborate with the PPC team.
- Use automation/analytics to reduce manual work and speed iteration.
🎯 Requirements
- 2+ years Google Ads with strong DTC results; managed $1M+ budgets; CAC targets.
- Deep knowledge of Google Ads types; Demand Gen, GDA, YouTube; Applovin a plus.
- English proficiency at B2 or higher.
- Experience running high-volume creative testing; scalable frameworks.
- Strong grasp of visual creatives that win at scale (hooks, framing).
- Proficient with large data sets; Excel, GA4, Tableau/BI tools.
- Tracks industry and competitor trends; turns insights into recommendations.
🎁 Benefits
- Grow Together: personal and professional growth.
- Lead by Example: leadership matters; empower impact.
- Results-Driven: meaningful outcomes every day.
- We Are Well-Makers: healthier, happier world.
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