Related skills
growth marketing marketing analytics performance marketing sem roi analysis๐ Description
- Build end-to-end marketing strategy (brand and growth).
- Lead SEM initiatives, landing page optimization, traffic growth.
- Oversee A/B tests, CTR/CRO, creative testing across channels.
- Align marketing with sales funnels for revenue optimization.
- Develop KPIs, forecasts, and ROI analyses for campaigns.
- Lead cross-functional teams and report to SVP Marketing Strategy.
๐ฏ Requirements
- A bachelor's degree is required.
- 10+ years in consulting/strategy/growth marketing with data insights.
- Proven revenue growth via performance marketing in B2B tech/services.
- Strong analytical, data-driven background with KPI ownership.
- Experience leading cross-functional teams; training others.
- Excellent verbal and written communication; ability to influence across functions.
๐ Benefits
- 401(k) retirement plan.
- Medical, dental and vision insurance.
- Basic life insurance and short/long-term disability.
- Flexible spending accounts and health savings accounts.
- Telehealth and employee assistance program.
- Flexible paid time off.
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