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tiktok contentcreation brandstrategy videoediting sprinklr📋 Description
- Ideate, conceptualize, and create TikTok-native content for Airbnb’s owned channel
- Partner with internal teams and external creators to develop original TikTok content
- Concept, capture, edit, and publish content in real time around cultural moments
- Maintain a deep understanding of TikTok trends, formats, and algorithm dynamics
- Identify creators and cultural leaders shaping the platform, translating insights into new formats
- Own accurate, timely publishing and real-time engagement on TikTok
🎯 Requirements
- 5-8 years of experience in social media with significant TikTok expertise
- Proven track record of growing a brand’s social channel
- Deep understanding of TikTok ecosystem, formats, algorithm behavior
- Proficiency in TikTok-native creation and editing tools
- Experience working with creators, influencers, and production partners
- Working knowledge of social listening and measurement tools such as Sprinklr
🎁 Benefits
- Inclusive culture and belonging
- Opportunity to shape TikTok strategy for a global brand
- Collaborative, cross-functional work environment
- Access to top creators and partners
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