Related skills
campaigns content strategy stakeholder management creative direction brand storytelling📋 Description
- Lead creative direction and content strategy for global/local Talent Brand campaigns.
- Create social content (copy, scripts, visuals) and guide approvals.
- Lead storytelling from ideation to asset development.
- Own the employee advocacy program design and management (e.g., DSMN8).
- Shape Talent Community engagement: newsletters, storytelling series, updates, distribution.
- Partner with Brand & Insights and Experiential Activation to deliver event storytelling.
🎯 Requirements
- At least 6 years in creative strategy, content development, or brand storytelling.
- Strong writing, concepting, and narrative development skills.
- Experience building social content for brand storytelling (short-form, visual, multimedia).
- Experience developing integrated campaigns and multi-channel narratives.
- Ability to manage multiple stakeholders, creative workflows, and review cycles.
- Data-informed creativity; use insights to refine direction and measure impact; AI tools familiarity.
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