Product Marketing Manager, Germany

Job Description

Stripe is seeking a Product Marketing Manager for Germany to lead go-to-market strategy for Stripe products in the German market. You will partner with Product, Marketing, and Sales to define positioning, messaging, pricing, launch plans, and demand generation. Your role includes localizing campaigns for German customers, driving demand, and measuring impact to grow Stripe's presence in Germany.

Responsibilities

• Lead product positioning and messaging in collaboration with Product and Sales.
• Develop and execute GTM launch plans for new products in Germany.
• Define pricing and packaging to fit the local market.
• Drive demand generation and pipeline for Stripe in Germany.
• Collaborate with regional and global teams to ensure consistent messaging.
• Analyze market trends and campaign performance to optimize marketing effectiveness.

Requirements

• 5+ years in product marketing, growth, or related roles in B2B software or payments.
• Strong written and verbal communication skills; ability to influence cross-functional teams.
• Experience launching products in European markets; German language proficiency preferred.
• Data-driven with the ability to measure marketing impact and ROI.

Location

Germany onsite. Remote options may be available depending on Stripe policy.

About Stripe

Stripe builds economic infrastructure for the internet. This role focuses on growing Stripe's business in Germany through compelling product messaging and market-specific go-to-market strategies.