Strategic Market Development Manager

Added
36 minutes ago
Type
Full time
Salary
Salary not provided

Related skills

crm prospecting sales engagement abm crm tools

๐Ÿ“‹ Description

  • Research and identify strategic enterprise accounts with high potential for Higher Logic solutions.
  • Initiate executive-level conversations that uncover business priorities, challenges, and alignment opportunities.
  • Develop customized outreach strategies to engage senior stakeholders and secure discovery meetings.
  • Build long-term relationships with prospective clients to position Higher Logic as a trusted partner.
  • Collaborate with Sales, Marketing, and Product teams to refine messaging and engagement tactics.
  • Track and document all interactions in CRM systems and report regularly on outreach progress.

๐ŸŽฏ Requirements

  • Strong executive presence and communication skills across channels and formats.
  • Proven ability to develop and execute account-based prospecting strategies.
  • Comfortable initiating conversations with C-level and senior leadership at large organizations.
  • Self-starter with high emotional intelligence, professional curiosity, and business acumen.
  • Excellent organization, time management, and reporting skills.
  • Familiarity with CRM tools and sales engagement platforms.
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