Related skills
brand voice social media content strategy final cut pro youtubeπ Description
- Own the brand's TikTok strategy and daily execution, ensuring engaging, on-brand content.
- Create original, trend-forward video content that educates and builds brand love.
- Participate in trends in a way that feels fresh, funny, and true to the brand.
- Invent new formats and recurring content series that drive engagement and tell the product story.
- Film events, tutorials, and behind-the-scenes moments using iPhone or handheld cameras.
- Edit videos for TikTok, YouTube, PDP pages, and performance ads.
π― Requirements
- 8+ years creating social content for brands with proven engagement and growth.
- Deep understanding of TikTok culture, trends, humor, and timing.
- Hands-on filming/editing video content (CapCut, Premiere, Final Cut, or similar).
- Experience collaborating with executives or founders with strong emotional intelligence and professionalism.
- Passion for haircare and beauty; beauty experience is a plus.
- Excellent communication and collaboration; translate insights into content strategy.
π Benefits
- Mostly remote; in-person events/shoots in NYC.
- Equal opportunity employer; committed to diversity and inclusion.
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