Sr. Paid Media Manager

📋 Description

• Define and evolve Bloomerang’s paid media strategy aligned to revenue targets and GTM goals.
• Develop annual and quarterly acquisition plans tied to pipeline and CAC goals.
• Lead testing roadmap across channels (creative, audience, bidding, messaging).
• Own the contribution percent of paid to the all-in revenue targets.
• Partner with Sales, Customer, and Revenue teams to align on pipeline quality and revenue outcomes.
• Provide executive-ready reporting on performance trends and insights.

🎯 Requirements

• 5–8+ years in performance or growth marketing with CAC/ROI targets.
• Manage six- to seven-figure budgets across LinkedIn, Meta, YouTube, CTV.
• Full-funnel demand gen, attribution, and complex B2B sales cycles.
• Data modeling/analytics: forecasting CAC/LTV; Salesforce/GA/Marketo.
• Executive-ready communication and reporting.
• Agency/vendor leadership and cross-functional collaboration.

🎁 Benefits

• Health, vision, and dental insurance with HealthiestYou access.
• Generous PTO: 20 days, 3 flex days, 4 volunteer days, 12 holidays, parental leave.
• 401k match to help invest in your future.
• Equipment shipped to your door.
• Fully remote within the U.S. and select Canadian provinces; Indianapolis HQ option.