Related skills
crm braze lifecycle marketing segmentation data-driven marketingπ Description
- Build and scale in-product lifecycle experiences
- Develop personalized in-product messaging across lifecycle
- Drive activation, engagement, and retention
- Run multi-channel lifecycle programs
- Identify segmentation and personalization opportunities
- Run A/B tests to improve lifecycle performance
π― Requirements
- 6β8 years of lifecycle, CRM, or growth marketing
- Hands-on Braze or similar platforms
- Experience executing campaigns in Braze or comparable systems
- Strong segmentation, triggers, and customer journeys
- Data-driven with metrics and experimentation
- Attention to detail and high-quality execution
π Benefits
- Generous PTO
- 7 paid holidays + 5 conditional holidays
- 1 Service Day Annually
- 401k with 3.5% company match
- Paid parental bonding leave
- Health, Vision, Dental coverage
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