Related skills
gtm jira asana smartsheet damπ Description
- Translate strategy into integrated GTM briefs for global/regional needs.
- Define campaign objectives, audiences, and KPIs aligned to goals.
- Lead GTM briefing and alignment across Strategy, Brand, Creative, Regions.
- Orchestrate GTM planning and readiness from brief to launch.
- Partner with Regions to enable activation with toolkits and playbooks.
- Manage governance and cross-functional alignment of key decisions.
π― Requirements
- Bachelor's Degree in Business Administration, Marketing, Communications, or related field.
- Six-to-eight years in integrated marketing/brand programs with cross-functional leadership.
- Footwear/apparel/consumer marketing experience preferred.
- Strong facilitation, comms, and decision-log/issue-management.
- GTM toolchains (Asana/Smartsheet/Jira), DAM workflows, analytics dashboards.
π Benefits
- Values-led brand with a mission to inspire outdoor life and community impact.
- Competitive total rewards and comprehensive health benefits.
- Inclusive, diverse workplace; equal opportunity employer.
- Portland-based culture with growth opportunities.
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