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analytics pipeline management vendor management cross-functional collaboration budgetingπ Description
- Own enterprise tradeshow strategy and event portfolio across flagship and targeted events.
- Define event objectives, audiences, pipeline goals, and success metrics.
- Lead exhibiting and sponsorship execution, including booth strategy and logistics.
- Own custom and modular booth programs with internal teams and vendors.
- Manage multi-event budgets, forecasting, and ROI.
- Partner with Marketing, Sales, SDRs, and Ops to drive pipeline and follow-up.
π― Requirements
- 5+ years in B2B events marketing, with enterprise SaaS/tech focus.
- Experience managing large multi-event budgets and complex vendors.
- Hands-on ownership of custom and modular booth programs.
- Strong cross-functional leadership with marketing and sales teams.
- Highly organized, detail-oriented in fast-paced environments.
- Strong analytics linking event performance to pipeline and revenue.
π Benefits
- California salary range: $141,500 - $174,833 USD.
- Competitive benefits and robust training program.
- Great Place to Work-certified culture and inclusive environment.
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