Sr. Coordinator, Performance Creative Strategy (Promotions)

📋 Description

• Manage end-to-end creative for promotional campaigns, with clear offers.
• Collaborate with Growth Strategy, Media and Creative to align offers.
• Use cultural trends, insights, and media data to inform creative strategies.
• Develop clear, data-backed briefs for internal teams on promo strategy and testing.
• Tailor messaging and visuals for TikTok, Meta, Pinterest, YouTube using best practices.
• Execute quarterly creative learning agendas aligned with objectives.
• Monitor and synthesize creative performance; identify assets and optimizations.
• Project creative volume needs with the Media team.
• Coordinate production timelines for reviews, approvals, and asset handoffs.
• Maintain high accuracy and quality in an agile environment.
• Support AI-driven workflows and generative tools as guided by leadership.

🎯 Requirements

• 1–3 years in media buying, creative strategy, or related performance marketing.
• Strong understanding of digital platforms, creative best practices, and measurement tools.
• Ability to drive measurable results; experience in a subscription-based model is a plus.
• Excellent organizational skills with ability to manage multiple projects simultaneously.
• Collaborative mindset with experience across internal teams and external stakeholders.
• Skill in crafting clear briefs and providing constructive, actionable feedback.

🎁 Benefits

• Medical, dental and vision insurance
• Generous paid time off
• Short-term and long-term disability
• Mental health services
• 401k, tuition reimbursement and student loan paydown
• Employee Stock Purchase Plan